Building commitment to a project often demands that you include those who have a stake in the outcome in your planning. You’ve got two choices for involving them: the usual way and the effec... [ more... ]
As a sales and marketing consultant who specializes in sales leads, I’ve had the opportunity to personally review dozens of research studies about inquiries or sales leads. All the research ... [ more... ]
The following formula describes the role of visibility in building a profitable business reputation: VISIBILITY + COMPETENCE + WORD OF MOUTH = REPUTATION.