Accountant

If I were to ask a room full of 1000 salespeople (I have done it) what is the number one thing consumers want today, what do you think their answer would be?  You guessed it – Lower Price... [ more... ]

Imagine for a moment outgoing NESA President Rick Segel's logo: a caricature of his head coming out of a zipper. It's clever, funny, and intriguing - exactly like Rick. It's an effective corporate ... [ more... ]

Customers today are better, smarter purchasers. They also have more purchasing requirements. They won't accept seconds and they're not going to stay with a supplier who isn't meeting their needs. C... [ more... ]