The dollar amount originally exchanged in an arm's-length transaction; an amount assumed to reflect the fair market value of an item at the transaction date.
Need big media advertising, but your ad budget isn't big enough to require the help of an advertising agency? Unless you're plunking down $250,000 or more per year for marketing, an advertising age... [ more... ]
Visualization is indispensable tools in helping people attain their goals. Musicians and athletes have proven that visualization is an effective substitute for real practice.
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Power Negotiators know that anytime the other side asks you for a concession in the negotiations, you should automatically ask for something in return. Let's look at a couple of ways of using the T... [ more... ]