Agency of Record

Definition:

An advertising agency, appointed by an advertiser, with full authority to negotiate, contract and provide insertion instructions to the media on the advertiser's behalf.

Related terms:

Personal Property

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»	Information Is Power -- Innovation Is Strength -- Procrastination Is Death
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»	Closing the Sale
»	Making e-Business Your Business

Holiday spending

Plan your savings for next holiday season, use receipts to figure out how much you spent last year

Amortization

Calculate monthly mortgage payments quickly and easily. Displays an Amortization Table.

Car depreciation

This calculator estimates what the car you are buying will be worth at some future point

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Featured Articles:

Legal

Tax Strategist Advises IRS Extensions Due to National Tragedy

(ARA) - Taxpayers and companies whose deadline for tax returns was September 17th or in coming weeks, are being granted extensions by the IRS due to the national tragedy which disrupted lives as we... [ more... ]

Customer Servces

A Different Kind Of Freedom

By the time I made it to the shop, the place was jumping. Noise like you can’t imagine coming from monster-sized machines and clanging metal that sounded like it was being dropped from great... [ more... ]

Advertising

Getting Results With Mail Lists

"I would to God thou and I knew where a commodity of good names were to be bought..."

William Shakespeare, King Henry IV

When direc... [ more... ]

Term: Advertising -> Agency of Record