Home : Terms : Article : Calculators Advertising : Contact us
Home > Terms > Advertising > Double Truck

Term: Advertising -> Double Truck
Term:

Double Truck

Definition:

A two-page editorial or advertisement which extends over the center spread of a section or publication. It is the double-page, or centerfold, of a section. There is only one double truck in a section.

Related terms:

Blanket Order

Dissolution

Useful articles:
»Selling to the Four Temperament Styles
»Investing: In Terms of Perceptions
»9 Steps to Supercharge Your Productivity with Creativity
»The Ten Commandments of Linking


Refinance
Tax Calculator
Lease


Browse by categories
Accounting
Advertising
Banking
Bankruptcy
E-Commerce
Economics
Finance
Law
Investment
Insurance
Marketing
Real estate
Statistic
Trade
Purchasing


ABCDEFGHIJKLMNOPQRSTUVWXYZ

Featured Articles:
Internet
An essential part of running a successful Internet business is quality software. Software will play a major roll in your success. You must be willing to invest in the software you'll need to assist... [ more... ]
Motivation
Why are you here? What is it that you want to do before you die? When do you feel like your life is completely effortless: it just 'clicks' and you know you're in the right place?

A L... [ more... ]

Time Management
A quote from Natalie Goldberg,

Wild Mind (1990)

“Stress is an ignorant state. It believes that everything is an emergency.”

<... [ more... ]
  Disclaimer | Privacy | Terms of useCopyright © 2004-2005 E-terms.com