Home : Terms : Article : Calculators Advertising : Contact us
Home > Terms > Advertising > Effective Reach

Term: Advertising -> Effective Reach
Term:

Effective Reach

Definition:

The percentage of the population of interest reached by a media schedule through a certain frequency level.

Related terms:

Gap analysis

Dummy Magazine

Useful articles:
»Do-It-Yourself Public Relations
»Non-Business Strategies For Business Success
»Strategic Planning: A New Look at an Old Process
»Using Print to Boost Your Business


Loan reduction
Budget
Net Worth


Browse by categories
Accounting
Advertising
Banking
Bankruptcy
E-Commerce
Economics
Finance
Law
Investment
Insurance
Marketing
Real estate
Statistic
Trade
Purchasing


ABCDEFGHIJKLMNOPQRSTUVWXYZ

Featured Articles:
Marketing
You have heard of power brands like Harley-Davidson, Nordstrom, and Domino’s Pizza. Their names evoke specific emotions and feelings. Each of these brands stands for something special. They ... [ more... ]
Business & Financial
9 Steps to Supercharge Your Productivity with Creativity

Time is the great equalizer. Everybody has the exact same number of hours in each day. For most people, the hours available ar... [ more... ]

Career
Have you promised yourself to not let another year go by stuck in an unfulfilling career?

As we move into a new century, we are blessed with the opportunity to stop and reflect on our fu... [ more... ]

  Disclaimer | Privacy | Terms of useCopyright © 2004-2005 E-terms.com