Business-to-business marketers, like their counterparts in the consumer sector, know the effectiveness of database marketing in communicating with decision makers. What they may overlook is the key... [ more... ]
Certain activities, such as watching too much television, take up a lot of our time but give us little in return. This article explains how to overcome attachment to activities that don't enrich yo... [ more... ]
"Most branded email services and software today require technical understanding and high price tags. However, within the last year a few new branded email software and service providers have c... [ more... ]