Home : Terms : Article : Calculators Advertising : Contact us
Home > Terms > Advertising > Full Service Agency

Term: Advertising -> Full-service agency
Term:

Full-service agency

Definition:

An agency that handles all aspects of the advertising process, including planning, design, production, and placement. Today, full-service generally suggests that the agency also handles other aspects of marketing communication, such as public relations, sales promotion, and direct marketing.

Related terms:

Bad Debts Reserve Account

Accounting cycle

Useful articles:
»What Are Your Barriers to Asking for Referrals?
»Keep Busy
»An Introduction To Accepting Credit Cards On The Internet
»Asking the Right Questions


Cost Spreading
Loan
Portfolio


Browse by categories
Accounting
Advertising
Banking
Bankruptcy
E-Commerce
Economics
Finance
Law
Investment
Insurance
Marketing
Real estate
Statistic
Trade
Purchasing


ABCDEFGHIJKLMNOPQRSTUVWXYZ

Featured Articles:
Marketing
Salespeople tend to think of their competition only as organizations that sell the same products or services as they do. In this week's sales tip, I would like you to see this issue from another pe... [ more... ]
Marketing
Too many small business owners today run ad campaigns that get little to no results, and they have no idea why. When you have the knowledge to troubleshoot the poor responses, you also have the kno... [ more... ]
Marketing
Your stomach sinks to an all-time low as you realize you face the daunting task of building support for your organization within your community.  It could be for growing an association’... [ more... ]
  Disclaimer | Privacy | Terms of useCopyright © 2004-2005 E-terms.com