Home : Terms : Article : Calculators Advertising : Contact us
Home > Terms > Advertising > Gap Analysis

Term: Advertising -> Gap analysis
Term:

Gap analysis

Definition:

A method for finding the difference between importance and performance ratings in order to concentrate improvements on problem areas.

Related terms:

Deferred expenditure

Flexie

Useful articles:
»Opportunity Will Knock, If It Can Find the Door
»The Fear of Rejection and Time
»That Important Guarantee
»Heating Up Cold Calls: 21 Tools for Tremendous Telephone Techniques


Capital gain
Refinance
Car Cost


Browse by categories
Accounting
Advertising
Banking
Bankruptcy
E-Commerce
Economics
Finance
Law
Investment
Insurance
Marketing
Real estate
Statistic
Trade
Purchasing


ABCDEFGHIJKLMNOPQRSTUVWXYZ

Featured Articles:
Customer Servces
The secret of success is seeing your work primarily as a service to others, and not as a means of personal gain. --J. Donald Walters

Recent studies indicate people want quality custome... [ more... ]

Agent Recruitment
Recruiting is the lifeblood of any real estate organization. While retention and training are critical compliments, effective recruiting provides the energy essential to any successful effort. In R... [ more... ]
Business & Financial
Business seems to drop, slow or even stop during the winter months. As tourist traffic slows or stops during the winter months so does the incomes of many local business owners. The first step in o... [ more... ]
  Disclaimer | Privacy | Terms of useCopyright © 2004-2005 E-terms.com