Mass Media

Definition:

Broad spectrum of media, includes radio, television, newspapers, magazines, and outdoor advertising. Appealing to the general public.

Related terms:

Opening the books

Useful articles:

»	Maximum Marketing - Minimum Budget
»	Keeping Clients Happy Keeps them Coming Back
»	How to Attract Media Attention
»	What You Should Know When Selling to the Opposite Gender

Loan amortization

This calculator will help you to calculate an amortisation schedule for a loan

Phone Bill

This calculator is designed to help you estimate the total phone charge at any time

Lease

This calculator is designed to help you work out monthly lease repayments

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Featured Articles:

Internet

Automating Your Business

Running a successful Internet business can be a very time consuming venture. Not only must you design and market your website, but you must also develop your products, fulfill your orders and answe... [ more... ]

E-commerce

Dick and Jane Revisited

Former British Prime Minister, Margaret Thatcher is known to have said; “If you want anything said, ask a man. If you want anything done, ask a woman.”

Who Gets It
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Marketing

Sales Questions

Accurate and timely information is the key to success in selling. One of the biggest mistakes poor salespeople make is that they TALK TOO MUCH. They give information before they get it. If you prac... [ more... ]

Term: Advertising -> Mass Media