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Term: Advertising -> Satement stuffer
Term:

Satement stuffer

Definition:

A small, printed piece designed to be inserted into an envelope carrying a customer's invoice or other business communications.

Related terms:

Product selection motivator

Anti-dilution

Useful articles:
»Promise a Lot and Deliver More
»How to Say No
»Maximum Marketing - Minimum Budget
»Is Telemarketing Feasible for My Business?


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