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Term: Advertising -> Signature
Term:

Signature

Definition:

A musical theme associated with a television program, radio show, or a particular product or service. Also referred to as a Theme song.

Related terms:

Mock Double Truck

Net Profit Margin (NPM After Tax)

Useful articles:
»Working With A Creative Marketing Firm
»Common Sense Marketing
»Close More Sales By Asking For More Than Enough Permission
»Home Warranties Provide Home Owners With Peace Of Mind


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