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Term: Advertising -> Standard Advertising Units
Term:

Standard Advertising Units

Definition:

A standardized measure of advertising space within a newspaper page. Used throughout the United States so that an advertiser or ad agency can place advertising with any newspaper and know the exact size and cost of the ads.

Related terms:

Accredited Business Accountant

Coverage

Useful articles:
»Four Things You Must Do For Online Business Success
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»Understanding the corporate buyer
»4 Questions To Ask About Your Business Before You Advertise


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