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Marketing
Selling your services to corporations is an attractive proposition. The contracts are larger than with small businesses and individuals, and often longer-term. There's the possibility of repeat bus... [ more... ]
Marketing
1. Discuss specific benefits your prospect would gain that would allow them to meet the needs they've outlined. Customers do things for their reasons, not yours. You might have a hundred good reaso... [ more... ]
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I've lived long enough to be "dressed up" and "dressed down", to remember bell-bottoms (the first time!) and disco tops and personally I can be seen in Ralph Lauren or in a swea... [ more... ]
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