A specification that cites a brand name, model number, or some other designation that identifies a specific product and its salient features as an example of the quality level desired.
Companies are swamped with information. It comes to us at lightning speed and as technology emerges, we will see information globally breaking the sound barrier -- if it hasn't already. Internet ca... [ more... ]
I am frequently asked by my clients to spell out the questions they should be comfortable asking on a sales call. This is a dangerous task because it presupposes that every prospect is t... [ more... ]
Tom Richardson and Augusto Vidaurreta are revolutionizing business strategy with Relationship Asset Management (RAM). They explain their approach in Business is a Contact Sport, in bookstores Septe... [ more... ]