Invoice

One of the most powerful trade show marketing tactics that will catch the eye of prospects walking the floor is strategic use of the word "New."  After all, a primary reason companie... [ more... ]

Where were you 15 years ago? What were you doing? What was your life like?  How much did you know about life and business and relationships? Who did you know? How well connected were you? What... [ more... ]

Want some fresh, new insights on how to serve customers better? Your next customer care crisis can be a great teacher. Let's look at how a passenger crisis in late March taught the Southwest Airlin... [ more... ]