Not Put Through

One of the weakest areas of poor salespeople is the ability to communicate on paper – whether it is a letter accompanying a proposal, a follow-up letter after a sales visit, or a letter or mem... [ more... ]

This is a clip and save column about getting news media coverage. 

It follows an old friend saying the other day that he keeps copying and handing out a list of recommendations th... [ more... ]

It is very interesting, in my work as a consultant, to hear how people interchange the terms sales and marketing. It is very common for sales people to refer to themselves as marketing representati... [ more... ]