I read recently that every human thought originates from either love or fear. The more I thought about it, the more true it became. I began to apply it to business - after all, every business succe... [ more... ]
1. Discuss specific benefits your prospect would gain that would allow them to meet the needs they've outlined. Customers do things for their reasons, not yours. You might have a hundred good reaso... [ more... ]
Many products and services have different sales cycles from the first prospect meeting to the close of the sale. Some cycles can be several months to a few years. Some can be just a few days... [ more... ]